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I'm a journalist, ex-national papers, now working in what we call "new" media.

the latest story on the toils of RDF, bringing with it some good news for beleaguered Stephen Lambert, the creator of the misleading 'Queen hissy fit' trailer. But read it closely and with a cynical eye and an interesting sequence of events emerges.

Here's the Media Guardian take:

RDF's share-price slumped by 16.7% on Friday to 192p, after announcements by both the BBC and ITV that they would suspend commissions from the firm until the outcome of an independent inquiry into the affair in the autumn.

This followed a plunge of 8.4% on Thursday.

The news of Mr Lambert's admission and his offer of resignation came after the markets had closed on Friday.

In early trading today, the firm's share price was up 0.96% on Friday's close of 210p.

Mr Lambert's admission of responsibility over the row followed his buying up of 12,747 extra shares in the firm on Thursday, taking his personal stake to 2,629,714, or 6.78%.

And here's how events seem to have unfolded:

1. RDF share price slumps
2. Stephen Lambert buys 12,747 shares
3. Stephen Lambert makes stabilising announcement
4. RDF share price rallies

So Mr Lambert bought a whack of shares immediately before making an announcement that caused the share price to rise. Now I'm not sufficiently expert to know if any rules have been broken and I'm sure he was simply trying to show his faith in the company, rather than engaging in any insider-ish shenanigans but if the the RDF share price recovers to its pre-scandal level, his purchase could net him a quick six grand. Not even beer money to a multi-millionaire, but still, better to avoid even the hint of controversy, isn't it?